Contrecoup creates value for clients by using the discipline of fact-based decision making and using a strategic marketing methodology that considers:
- Product-market fit,
- Value proposition,
- Corporate assets and synergies, and
- Functional sales and marketing strategies and tactics
Contrecoup leverages the Voice of the Customer to reduce business risk and to help clients make better decisions. From market sizing and front-end customer research to customer satisfaction surveys, Contrecoup will help your business find the feedback to make better decisions.