Marketing Strategy

Contrecoup creates value for clients by using the discipline of fact-based decision making and using a strategic marketing methodology that considers:

  • Product-market fit,
  • Value proposition,
  • Corporate assets and synergies, and
  • Functional sales and marketing strategies and tactics

Market Research

Contrecoup leverages the Voice of the Customer to reduce business risk and to help clients make better decisions. From market sizing and front-end customer research to customer satisfaction surveys, Contrecoup will help your business find the feedback to make better decisions.